Marketing

Every student in the third year of the Bachelor of Commerce program is required to declare an option of study.

Students who declare the Marketing option are encouraged to register in the courses necessary for their specialization (option) on their assigned date of registration.

Registration in the Marketing option does not guarantee enrolment in any specific course or section. Note that space in required courses is limited.

Third Year

Third year of this option requires that students complete:

• COMM_V 362, 363, 365¹

Fourth Year

Fourth year of this option requires that students complete:

• COMM_V 468
• 3 credits of marketing courses at the 300/400-level²

¹It is recommended that COMM_V 365 be taken in third year but it may also be taken in fourth year. COMM_V 365 is a prerequisite for COMM_V 468.

²See Faculty Website for list of marketing courses available to fulfill this requirement.

Students are permitted to retake a required option core course only once if they have failed it, without needing to submit an appeal. Students who need to retake a core option course for a third time must appeal to the Director or designate within the Office of Student Academic Services for permission. Should a student’s appeal be denied, or should they fail the required option core course for a third time, they will be required to switch to a different specialization (option).